Daft Bodies: Harder, Better, Faster, Stronger

Posted on 07. Dec, 2009 by Ribeezie in Video

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I don’t know the first thing about Viral Video. That’s @unmarketing’s gig, not mine. What I do know is that the video below has 11 million views! Granted it was created back in October of 2007 so I don’t know the date of when the video broke it’s 1st million in views. There’s that and well, I don’t see that they’re monetizing the video in any way because they’re not running any ads on it. Instead, it looks like they’re trying to drive traffic back to their MySpace page (which seems to be working because they have 9,000+ friends).

Basically, two college buddies got together as a way to distract themselves from finals and put together this pretty rad video. Little did they know it would go viral… But it did!

Imagination. Creativity. And the willingness to put it all out there…

Here’s the original video (I think I read that this was what inspired their video):

What Do You Think About Video for Marketing?

Have you ever put together a marketing piece on video? Were you comfortable with it? Personally I haven’t. I’m not that good with video. Then again, these two didn’t use very many effects so it’s less about your effectiveness with the technical aspects and more on creativity. Either way, I’d love to hear how you’re using video in your marketing (if you are)…